Forget the whispers, Benson Boone and Alix Earle are making it official – at least on screen. The rumored couple has starred together in Boone's brand-new music video for his track "The Time of My Life," which premiered on Thursday, June 25th. The visual centerpiece? A full-on, undeniable kiss that validates weeks of mounting dating buzz. This collaboration throws their speculated relationship directly into the spotlight, transforming online chatter into a tangible narrative for fans.
WHAT WE KNOW
Benson Boone's latest visual offering, "The Time of My Life," prominently features the popular TikTok influencer Alix Earle. The music video, released on Thursday, culminates in a significant moment where Boone and Earle share a passionate kiss. This act serves as a powerful confirmation of the chemistry fans have been dissecting online for weeks. The project marks a significant step in blurring the lines between personal lives and public personas for both artists.
The song itself, "The Time of My Life," explores themes of seizing the moment and cherishing significant experiences, making the inclusion of such an intimate moment with Earle a narrative choice that resonates deeply. The video's release date, June 25th, places it squarely within a period of intense public interest surrounding their alleged relationship. The choice to co-star in such a pivotal visual piece suggests a mutual understanding and willingness to engage with fan speculation.
This move is strategic for Boone, who is currently experiencing a meteoric rise in the music industry. Featuring Earle, a social media titan with millions of followers, instantly injects his music into a realm potentially different from his core fan base, cross-promoting both their platforms. Earle, in turn, gains exposure within the music sphere, aligning herself with a trending artist.
WHAT'S BEING SAID
Social media feeds have been ablaze since the music video's premiere, with fans dissecting every frame. The kiss has become the focal point, interpreted by many as definitive proof of a real-life romance. Comments sections on YouTube and platforms like X (formerly Twitter) are flooded with excited reactions, ranging from declarations of support for the couple to analyses of their on-screen chemistry. It's clear the public is invested in their story.
While neither Boone nor Earle has explicitly addressed the nature of their relationship in interviews, their actions within the music video speak volumes. The narrative presented in "The Time of My Life" leans heavily into romantic tropes, suggesting a deliberate decision to play into the public's fascination. This approach leverages the power of influencer culture and music to create a narrative that is both personally significant and publicly resonant.
PLUGGED SOUNDZ TAKE
In an era where celebrity relationships often generate more buzz than the art itself, Benson Boone and Alix Earle have masterfully blended the two. The "The Time of My Life" music video isn't just a visual accompaniment to a song; it's a calculated moment in the public eye. By featuring Earle so prominently and culminating in a kiss, Boone is not only confirming the rumored romance but is also tapping into a powerful, digitally-native audience that lives and breathes influencer culture.
This rollout is a masterclass in modern celebrity. It amplifies Boone's reach exponentially, bringing his music to the massive, engaged audience that follows Earle. For Plugged Soundz, this is peak hip-hop adjacent culture – the way artists and influencers now intersect to create symbiotic career boosts. The question now is whether this public union will translate into sustained musical momentum or if it's a flash-in-the-pan moment driven by viral appeal. We've got our eyes on this one.
Reporting via TMZ. Read the original story here: https://www.tmz.com/2026/06/25/alix-earle-and-benson-boone-kiss/
